Architecture, Events, People, Places, Things… everything that is downtown Albany is covered in the Downtown Albany Instagram account, the newest social media platform utilized by the Downtown Albany Business Improvement District (BID). Not familiar with Instagram? Let us break it down for you.
Users take photos with their mobile device or upload pre-existing photos, apply photo effects to make images replicate classic cameras through the use of filters, and then share them with their friends. It’s as simple as that. You can view our Instagram account on the web (instagram.com /downtownalbany) or view and engage with the fun through a smart phone (search for @downtownalbany on the Instagram App).
Trends show that the public is becoming more attracted to visuals (photography/video) rather than text, and lucky for us, our downtown is a beautiful place to photograph with its historic architecture, world class events, and general vibrancy. Instagram is a perfect channel to communicate Downtown via imagery.
One really cool aspect of Instagram is the “Photo Map” feature which allows users to geo-tag photos. Once geotagged, the app pins images to the actual location on a map. This allows users to take a virtual tour through Instagram and see all that Downtown has to offer through images of our unique District.
Follow us for daily shots of our beautiful city for an up-to-date perspective of what’s going on Downtown. Currently, we are trying to hit 1,000 likes by the end of March. Help us out and check it out. If you like what you see, send it to a friend.
– AR
