Marketing and advertising are two of the most powerful tools for your business, products, and services in growing your consumer base and sales. But with recent growth in social media and technology, advertising is becoming increasingly ineffective in saturated platforms, especially if it isn’t done in the correct way. The attention span of the...
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How to Hold on to Talent in a Start-Up – Saige Cestone
When you decide to venture out of the box and start a business, whether it be a new innovation or a long dream of owning a bakery, there’s a lot of important considerations to make about what goes into making your business be a success. Of course on that list of considerations is employees,...
The Effects of Human Capital on a Business – Saige Cestone
Human Capital, as written in the dictionary, “[is] the skills, knowledge, and experience possessed by an individual or population, viewed in terms of their value or cost to an organization or country.” In simpler terms, it’s the value of people, and in a business sense, the value of your employees to your company. It...
LinkedIn Basics for A New User
Many people may underestimate the power of a well-crafted LinkedIn profile. Building connections on this platform not only strengthens the user’s network, but it allows them to display themselves as a dedicated professional that wants to further their career. LinkedIn gives users the chance to tell employers more about themselves than a typical resume...
Getting Your Resume To Be Viewable and Readable by Robots
When applying to jobs, many people forget that many applications are sorted through robots before reaching an employee at the company. Both CV Library’s “Six Ways to Ensure Your CV Beats the ATS Robots” and The Muse’s “How to Get Your Resume Past the ATS Robots” highlight great tips on how to get a...
What Would You Include on a Job Applicant Common Courtesy Checklist?
We are working on a list of items to include for companies to consider when accepting applications and getting back to candidates. What are some of the musts you would put on that list? Write to us at contactus@careerservicestation.com with your anonymous submissions, or comment below.
Positivity in the Workplace
By Gigi Benami, Braathe Marketing Intern
Some days, it may feel as if your job has become your entire life. It’s easy to become exhausted, overwhelmed, and want to give up. Negativity is a cycle. If you’re feeling dark inside, you will release that negativity around you, and receive so in return. Take some time every day to do something...
Which Platform of Social Media is best for Business?
By Marielle Bose-Moody, Braathe Marketing Intern
As a consumer, I have a strong opinion about what platforms of social media are better for businesses. Facebook and Twitter are best for communicating with customers. If a customer has a problem with a product or service, they will most likely complain about it on Facebook or Twitter. On Facebook, customers can check...
BE Your Start
By Marielle Bose-Moody, Braathe Marketing Intern
Everyone has ideas they feel are great and deserve a chance in the world. BE Your Start is an opportunity to make those dreams a reality. The worst thing you can do is not try. A lot of times people let good ideas float out the window and watch them fly by. Braathe Enterprises...
Why you Should Make a LinkedIn Profile Today
By Marielle Bose-Moody, Braathe Marketing Intern
LinkedIn is the business world’s Facebook. On LinkedIn employers can search through profiles to find potential employees. If your profile stands out, then the jobs come to you! Put an end to your endless job searching. Think of a LinkedIn profile with as much importance as a resume. Now-a-days your profile is checked before...